Novus Earth Energy

This interview details Novus Earth, an indoor farming technology company based in Canada. The interview is with Jeff Messner, President & Co-Founder of Novus Earth.

Source: Novus Earth Energy

What is the origin story of Novus Earth?

Novus Earth started as a Covid-19 project. I was taking courses in Renewable Energy and Conservation and one of the projects was to create a business plan for a renewable company. Once the school project was completed, I continued with the business plan until it got to the point where it needed to be executed.

There were lots of conversations with oil and gas professionals (drilling engineers, well planners, service companies, etc) to check the validity of what we were offering and once the feasibility was positive we began to bring on people who could help. The original idea was to develop the geothermal to provide electricity and hot water to our vertical farm, but we quickly pivoted to just focus on the geothermal for other CEA operators instead.

Source: Novus Earth Energy

What are some of the biggest challenges facing Novus Earth in the future?

There is always regulatory uncertainty that affects projects like this. In Alberta, they recently passed geothermal legislation and the corresponding regulations to go with it, which provides a lot of stability to what we’re doing. The current political unrest with Carbon Credits, a part that greatly improves the economics of our system, adds to uncertainty in investment and development.

Source: Novus Earth Energy

What is unique about Novus Earth compared to competitors?

Conventional geothermal has been around for a long time, starting with Larderello, Italy which was completed in 1913 and still operating. The problem with conventional geothermal is that it requires very specific conditions to work. Novus Earth is an Advanced Geothermal System (AGS) developer; AGS allows for a location-agnostic system that can be places anywhere in the world. Some areas are more economical than others, but the system itself can be installed anywhere. On top of that, we have a proprietary well design that is more efficient at extracting energy from the ground than any other system.

Source: Novus Earth Energy

What is the current size of your growing area?

Our CEA partner, Freshbay Inc., is planning on an indoor space equal to ~20 acres in their first phase. The first phase will be all strawberries with following phases exploring other products.

Source: Novus Earth Energy

Do you use CO2 in your operation today -- if so, how much and what do you pay for it? What are your thoughts in CO2 usage in indoor farms?

The plan in this project is to add a natural gas co-gen power plant to the location. The combination of the co-gen and geothermal work in tandem to provide the electricity, heat and CO2 to the greenhouses, and all with better economics.

Source: Novus Earth Energy

Energy is a big topic in indoor farming right now. How much do you pay for electricity (kWh)? Is it mainly from the grid or renewables?

Because all of the power (thermal and electricity) will be created by Novus Earth and/or Freshbay, we’re able to control our energy costs. There is a much higher CAPEX that goes with this, obviously, but the pay off is in 4-5 years and is able to provide energy for 50+ years.

How can people connect with you or learn more about Novus Earth?

Our website is www.novusearth.ca and our email is info@novusearth.ca

Source: Novus Earth Energy

Asia Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Mark-Horler

"For a target audience that is trying to understand the basics of vertical farming, this is a quality newsletter to subscribe to"

- James Pateras, CEO, Modular Farms Australia

North America Vertical Farming Companies: The 2023 Report

Download The Free Sample Report

Mark-Horler

"The North America Vertical Farming Companies Report 2023 aggregates many sources of public information on many different companies so that you don't have to do the research yourself, it's worth the money and saves a lot of time"

- John Ireland, CEO, NTP Technologies

Europe Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Helen Andrew Spare Harvest

"As a business development manager supporting the indoor agriculture, CEA, and food tech industries, I can say Urban Vine guides and their insider newsletter provide detailed information often difficult to find online."

- Irena Lundberg, CleanTech Invest Stockholm

Middle East Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Mark-Horler

"As a marketing professional in the indoor agriculture industry, Urban Vine's newsletters, reports and guides are an excellent resource for keeping up-to-date with news and developments in vertical farming."

- Steven Mitchell, Product Manager, Intelligent Growth Solutions (IGS) UK

All Indoor Farming Company Interviews

CHAP Solutions

May 16, 2024

This interview details CHAP, a company based in the UK. The interview is with Fraser Black, CEO of CHAP. To learn more about CHAP and other indoor farming companies, click on this link!

View Full Interview

Maia Farms

May 9, 2024

This interview details Maia Farms, an indoor farming company based in Canada. The interview is with Gavin Schneider, CEO & Co-Founder of Maia Farms. To learn more about Maia Farms and other indoor farming companies, click on this link!

View Full Interview

CIOPORA

May 22, 2024

This interview details CIOPORA, a global association dedicate to promote plant breeders’ innovation and protection. The interview is with Andrés Velásquez, Director PR and Communications at CIOPORA. To learn more about CIOPORA and other indoor farming companies, click on this link!

View Full Interview

Purdue University

May 6, 2024

The interview is with Cary Mitchell, Professor Horticulture at Purdue University. To learn more about Purdue University and other indoor farming companies, click on this link!

View Full Interview

VoltServer

May 6, 2024

This interview details VoltServer, a company based in the United States. The interview is with James Eaves, Ph.D., Indoor Agriculture Director at VoltServer. To learn more about VoltServer and other indoor farming companies, click on this link!

View Full Interview

Pathotrak

May 6, 2024

This interview details Pathotrak, a company based in the United States. The interview is with Javier Atencia, PhD, CEO & Founder of Pathotrak. To learn more about Pathotrak and other indoor farming companies, click on this link!

View Full Interview

Windy Hill Farm

May 6, 2024

This interview details Windy Hill Farm, a company based in the United States. The interview is with Steve Savitz, a Teacher at Methacton School District. To learn more about Windy Hill Farm and other indoor farming companies, click on this link!

View Full Interview

Hydra Unlimited

May 6, 2024

This interview details Hydra Unlimited, a company based in the United States. The interview is with H. W. (Hank) Bonnah, Chief Scientist / Principal Engineer at Hydra Unlimited. To learn more about Hydra Unlimited and other indoor farming companies, click on this link!

View Full Interview

Teens for Food Justice

May 9, 2024

This interview details Teens for Food Justice, a company based in the United States. The interview is with Katherine Soll, Founder & CEO of Teens for Food Justice. To learn more about Teens for Food Justice and other indoor farming companies, click on this link!

View Full Interview

Novus Earth Energy

May 3, 2024

This interview details Novus Earth, an indoor farming technology company based in Canada. The interview is with Jeff Messner, President & Co-Founder of Novus Earth. To learn more about Novus Earth and other indoor farming companies, click on this link!

View Full Interview