Viscon

This interview details Viscon, an indoor farming company based in The Netherlands. The interview is with Floris Berghout, Sales Manager at Viscon Plant Technology.

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What is the origin story of Viscon?

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Established by Jan Visser, the great grandfather of the current generation owners, our company has been involved in the horticultural sector since 1927. We started out in flax industry; the production of soft fibre used to produce linen.

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After the demise of the flax business in 1967, the next Visser generation bought and sold equipment for horticultural sector. As the horticultural sector rapidly grew diversified, or created a demand for custom-made machinery. The Visser family took this opportunity and started to develop and manufacture their own machinery. The experience and success of their designs led to the expansion into Agro& food-related sectors, such as ‘Fresh Produce’, ’Poultry’, and ‘Food logistics’.

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The division that focuses on the horticultural sector is called Viscon Plant Technology (VPT).  This is the division of the company that provides automation options and software for the indoor farm sector.

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What are some of the biggest challenges facing Viscon in the future?

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To innovate constantly and stay updated with the latest trends and techniques to serve our customers in the best way possible. By embracing change and fostering a culture of learning, we ensure that we remain at the forefront of our industry. Our commitment to innovation isn't just a strategy; it's a way of life that enables us to deliver exceptional value to our customers.

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What is unique about Viscon compared to competitors?

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The company handles the automation of the entire production process: from starting material to harvested and packaged product. In these complete solutions, overhead software and data have an increasingly important role. ve an increasingly important role. ve an increasingly important role. 

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We design and manufacture our machines from stand-alone units to complete production lines so that you can automate all labor-intensive processes. Whether you grow from seed, tissue culture, embryos or cuttings, we help you get the most out of your young plant production.  

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What are some other relevant metrics of the company (growing area size, production quantity, team size, etc.)?

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Viscon has 2 factories, 3 generations of experience, around 350 colleagues, 2300m2 facility, and is active in 77 countries. These numbers reflect the growth of our company in the last year.

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What are some goals in 2024 and beyond for Viscon?

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We aim to regain our dominance in young plant production by consistently delivering the superior service and quality that epitomize our brand.

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How can people connect with you or learn more about Viscon?

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People can find us on the website Factory Automation in Agro & Food - Viscon Group. We are also active on LinkedIn, Instagram, Facebook, and YouTube. Or take a visit to our headquarters in s’Gravendeel in the Netherlands. 

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